New Canadian franchisees often underestimate costs, ignore market research, skip due diligence, and expect quick profits.

New Canadian franchisees often jump in too fast they underestimate costs, skip reading the disclosure details, or trust the brand without checking if it fits their local market. Many also don’t plan for slow early months. It’s all fixable, but those first missteps can feel heavy when you’re just trying to make your dream work.

New Canadian franchisees often make mistakes such as underestimating startup costs, failing to thoroughly research the local market, or not fully following the franchisor’s systems. Some assume the business will run passively and overlook the time, effort, and management skills required. Hiring the wrong staff, neglecting marketing, or ignoring customer engagement can also hinder early success. Careful planning, active involvement, and leveraging franchisor support are key to avoiding these common pitfalls.